“Gut Check”

Sometimes we need to stop and take inventory. 

If appropriate for our business we don’t seem to forget to take a physical inventory at specified times. How often do we take inventory of our effectiveness?  This should be at regular intervals as well.  I asked an executive last week what he thought were the weak spots within his 21 year old organization.  He was surprised by the question.

  1. Do you know how your customers feel about you?
  2. How about your employees?
  3. How effective is your communication?
  4. How effective is your marketing strategy?

This is a key element.  How does your effectiveness inventory look?

Just Checking…

-KK

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About Kerri Karel

Kerri has over 21 years of well-rounded experience in marketing, ecommerce and public relations. She has lead multi-million dollar marketing and ecommerce projects. Additionally she has 10 years of start-up experience. She also has 10 years experience in planning trade shows, special events and conferences. View all posts by Kerri Karel

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