Category Archives: Gratitude

5 Things I love about being a Marketing Coach

“Find something you love to do, and you’ll never work a day in your life”
– Harvey MacKay

  1. I get to learn something new every day
  2. I am blessed to work with a variety of talented, dedicated and passionate people
  3. I am blessed to be able to “fill in some gaps” where small business owners need it
  4. I am blessed to take my 20+ years experience and help entrepreneurs
  5. I am blessed to have passion for what I do and I love doing it!

Tell me what you do and why you love doing it!

~KK

Advertisements

What Have You Done for Me Lately?

 It costs more to acquire a new client than it does to retain existing ones. 

If you are doing what you do best – delivering your product or service with excellence – then your existing client relationships have a solid foundation. Telling your client how muych you appreciate them can help to strengthen that solid foundation.  I hear this talked about all the time but I don’t see it in action nearly as much.

Consider these when continually cultivating existing client relationships:

~ Say thank you ~
Letting your client know they are appreciated can go a long way (saying “thanks” on an invoice does not count). Saying thanks in person, a handwritten note or over the phone is more valuable than you might think.

~ Give a gift ~
A gift to your existing clients does not have to break the bank. You can keep it simple: a note pad, a coffee mug, a restaurant gift card, take them to lunch, etc.  Get creative.

~ Solicit feedback ~
You can learn much and strengthen relationships by asking your clients what you and your company can do better.  If you genuinely want to hear what they say and are willing to make changes, you can make a significant impact on your relationship.

~ Client appreciation event ~
If you have several important clients in the same geographic area you could produce an appreciation event.  If you do make sure you give each client specific attention at the event by you or someone on staff.  This personal touch will not go unnoticed.

There are many more ideas out there.  Hopefully these ideas can get the creative juices flowing to find one that would work for you and speak specifically to your customers.

Consult your marketing coach to get more ideas and help with execution.

If you have success stories and other ideas to share please chime in. I’d love to hear from you.

It’s all about relationships…

-KK


Merry Christmas!

Merry Christmas!


Thursday Threads

The Gratitude List

I often make gratitude lists.  Especially if I have a bad attitude or things are not “going my way”.  Gratitude lists help me focus on the important things in my life and gain perspective. The priority items on my gratitude list include God, my husband, my kids, my home and my dogs.

But wait, there’s more…

More Things I am Thankful for:

  1. Grace – without it I am not sure where I’d be
  2. Perspective – it keeps me from overreacting
  3. Age – there are certain ages I DO NOT want to be again
  4. Experience (even the “bad” ones) – every experience has brought me to the place I am in my life and career
    1. I Like it here
  5. Failures – they teach me about me and about what not to do again
  6. Difficult people – they also teach me about me and give me opportunities to practice tolerance
  7. Speed limits – without them I would really drive too fast

Full of gratitude…

-KK


%d bloggers like this: